2017
Inneract Project
CLIENT
Inneract Project
ROLE
Visual Design
Odopod worked with Inneract Project on a pro bono project to create visual theme boards to help them reimagine what their site and overall brand style could look like.
Inneract Project is a non-profit program that empowers underserved youth through design education and links them to opportunities to explore design in career and life.
I designed these theme boards to express a youthful urban style through type and hand drawn elements that students would relate with. The various typefaces created a unique and personalized expression to represent the unique individual personalities. Knowing that there wouldn’t be a budget for photography and that photo style and quality would vary, I used a black and white style that would help to unify everything. Overall, the theme board was meant to be playful, yet still refined and approachable as both parents and students would be using their site.
